News from ACOG 2017: Philips new OB/GYN ultrasound innovations incorporate artificial intelligence to generate lifelike 3D images creating maternal fetal bonding.

Courtesy: philips.com

Royal Philips, the parent company of Philips healthcare today announced the launch of TrueVue, GlassVue and aReveal, ultrasound visualization capabilities on its Philips EPIQ 7 and 5 and Affiniti 70 and 50 ultrasound systems. This innovative tool works to produce photorealistic, transparent and 3D visualization in just one touch that are more lifelike than older traditional technologies.

Philip is showcasing the latest advances at the American College of Obstetricians and Gynecologists Annual Clinical and Scientific Meeting (ACOG) 2017 annual meeting in San Diego, California, May 6–9.

Dr. Michael Ruma, maternal-fetal medicine specialist at Perinatal Associates of New Mexico said "Philips' latest technological advancement in OB/GYN ultrasound is a novel tool allowing clinicians to further explore the anatomic evaluation of the fetus.”

“A clinician's relationship with our patients is at its heart a personal one, especially during pregnancy. The ability to provide high-quality, lifelike images not only helps clinicians improve diagnostic confidence, but also supports the important connection between mother and fetus," he further added.

Philips TrueVue, with its virtual light source, is a proprietary advanced 3D ultrasound display method that delivers amazing lifelike 3D ultrasound image and gives the operator the ability to move the light source anywhere in the 3D volume. The flexibility of the light source allows the user to manipulate light and shadow on anatomical structures to enhance clinical confidence and may foster maternal-fetal bonding. 

                                            

                                                     

Philips GlassVue, with internal light source, provides an early, more transparent view of the fetal anatomy than traditional ultrasound. The advanced 3D imaging tool goes beyond the surface to reveal bone, organs, and other internal structures. Users have control over a flexible light source and the amount of transparency in the 3D volume.

Philips aReveal, automatically sculpts away extraneous data around the fetal face by recognizing the geometry of the skull. One touch reveals the face and one touch reverses the process. aReveal works with both TrueVue and traditionally rendered 3D volumes.

Photo gallery courtesy Philips.com